In the past couple of decades, Social Media has begun to play a role in marketing that is undeniably potent. More and more brands are using systems such as Twitter, Facebook and YouTube to build on the number of people that their business reaches. Further to this, sites such as LinkedIn have made it possible to develop new business and learning connections through one’s online presence. Thus, in the modern world, Social Media Marketing is an increasingly essential skill to have. This short course will go into the basics of this, exploring why this has become so essential, how to use it to your advantage and what are the core principles of this platform.
Explain What is Social Media
Explain What is Social Media Marketing
Explain Why Social Media Marketing is Important
Describe the Steps to Establish Social Media Marketing Strategy
List the Various Social Media Channels
List the Various Tools for Measuring Activity of Social Media
List the Core Principles of Social Media Marketing
Course pages in a PowerPoint Slides format that you can easily print
High-quality infographics that help you understand content
Full Guidance Support
Awarding Organisation endorsement and Certificate
There is no previous experience or qualifications required for enrolment.
It is available to all students aged 18 or over, of all academic backgrounds.
Basic understanding of English language is required to attend this course.
You’ll need a smart device (PC/Mac/Tablet) with an internet connection.
This course does not involve any written exams. students will be assessed by Multiple Choice Questions (MCQ) and achieve 50% marks.
The course can be completed in a very short time. The pace for the course is set by the learners themselves the course material is downloadable and course registration will be is valid for 12 months, so learners can complete the course with complete peace of mind and with no pressure at all.
This is a self-study course, students have 100% freedom to complete the course, there is no time restriction on this course.
This course is useful for anyone interested in going into marketing who wants to understand more about how Social Media works. You may be looking to work in this area in particular, or simply be interested in learning more about how you can use Social Media to your advantage. This can also be taken as a CPD course for current professionals.
Raman also has broad industry experience, with particular focus on business development, student recruitment, course development & delivery, digital marketing, and e-learning solutions. At UK Versity, he teaches strategic management, human resources management and is responsible for strategic partnerships.
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